The packaging market is entering a new phase of sustainability regulations.Under upcoming PPWR requirements, plastic packaging will need to contain a minimum amount of recycled material (PCR – Post-Consumer Recycled).
For cosmetic packaging, the regulation introduces:
❌ 10% PCR content from 2030
❌ 25% PCR content from 2040
❌ pressure to reduce environmental impact
❌ growing consumer expectations
❌ maintaining packaging quality and appearance
❌concerns about functionality and consistency with PCR materials
PCR packaging designed for future compliance
At KAJ, we develop packaging solutions that integrate recycled content while maintaining the functionality and quality expected by the cosmetics and pharma industries.
✔ comes from post-consumer waste
✔ is processed and reused in packaging production
✔ supports circular economy principles
✔ reduces the use of virgin raw materials
Compared to virgin material, PCR offers:
✔ lower environmental footprint
✔ real circularity
✔ reduced dependency on primary raw materials At the same time, slight color differences or visible inclusions may appear —
not as a defect, but as a visible sign of circularity.
Available PCR content:
balls: up to 100% PCR
caps: up to 100% PCR
bottles: up to 50% PCR
This means we are already preparing solutions aligned with future 2040 requirements.
Your benefit
With PCR packaging, you:
✔ prepare your products for future PPWR requirements
✔ support real circular economy solutions
✔ strengthen your sustainability positioning
✔ gain market advantage before regulations become mandatory
From recycled waste to future-ready packaging PPWR is changing packaging standards. PCR helps turn those changes into opportunity. Not only designed for recycling — but made from it.
